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For courses in Introduction to Business
An introduction to business text can be comprehensive without being overly complex and overwhelming–and this text proves it! Business in Action, Seventh Edition is uniquely positioned to help today’s students become tomorrow’s focused, highly productive business professionals. It is the only introduction to business text that emphasizes efficient, focused, objectives-driven learning in every aspect. This new Seventh Edition takes efficiency and student-friendly design to an entirely new level, with more than 150 Figures That Teach. MyBizLab® provides a seamless synergy with the text to create a dynamic learning program that enables you to learn both in and out of the classroom.
Teaching and Learning Experiences
Use a program that presents a better teaching and learning experience–for you.
- Personalize learning with MyBizLab: Get inspired by the exchange of new ideas, intriguing discussions, and abundant resources found in MyBizLab.
- Use an objective-driven structure to learn and retain information: Every chapter is organized into six segments and paired with clear learning objectives to help you retain complex material.
- Build skills, awareness, and insight with strong pedagogy tools: Reinforce key introductory business concepts with end-of-chapter materials, Behind the Scenes chapter-opening vignettes, critical thinking questions, and case studies.
You are purchasing a standalone product; MyBizLab does not come packaged with this content. If you would like to purchase both the physical text and MyLab search for ISBN-10: 0-13-381058-5.
- Sales Rank: #1115225 in Books
- Published on: 2016-01-16
- Original language: English
- Number of items: 1
- Dimensions: 10.80" h x .80" w x 8.40" l, .0 pounds
- Binding: Loose Leaf
- 608 pages
About the Author
Courtland L. Bovée and John V. Thill have been leading textbook authors for more than two decades, introducing millions of students to the fields of business and business communication. Their award-winning texts are distinguished by proven pedagogical features, extensive selections of contemporary case studies, hundreds of real-life examples, engaging writing, thorough research, and the unique integration of print and electronic resources. Each new edition reflects the authors’ commitment to continuous refinement and improvement, particularly in terms of modeling the latest practices in business and the use of technology.
Professor Bovée has 22 years of teaching experience at Grossmont College in San Diego, where he has received teaching honors and was accorded that institution’s C. Allen Paul Distinguished Chair. Mr. Thill is a prominent business consultant who has worked with organizations ranging from Fortune 500 multinationals to entrepreneurial start-ups. He formerly held positions with Pacific Bell and Texaco.
Most helpful customer reviews
2 of 2 people found the following review helpful.
Great value!
By Elizabeth
At my college, they have this same book just with the University's name written across the top of it for about one hundred dollars. I realized that there was nothing special about the book with the University's name on it so I bought this one in the loose leaf copy and could not be happier with it! I bought this one for a lot less money than what the book store was charging. The page numbers are a little different but the chapters are identical! If you don't mind using a binder to carry around your text book I would completely recommend it because it is cheaper and if you only need a specific section it is easy to take out the pages you need and only use those pages.
The text book is alright and a great review and basis for learning business concepts.
0 of 0 people found the following review helpful.
Packaging was good but I purchased this one because it said "with ...
By Stephanie Burke
Packaging was good but I purchased this one because it said "with Pearson eText Access Card package". It did not have the e text access card package and we had to pay an additional $50.00 to get access for her class. I could have bought a cheaper book that actually said it didn't come with the e text access card package.
0 of 0 people found the following review helpful.
Excellent book! Great for newbies in the business world
By T. Brown
Excellent book! Great for newbies in the business world. The loose leaf copy is just as good as the book. This is one I'm holding on too!!
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